So how exactly do you pour the perfect pint of Guinness? Sit back and take 1 minute 59 secs to find out.
“The Perfect Pour” stands at one minute 59 seconds in length, exactly the time it should take for a perfect pour. One Productions developed a Guinness pouring video production demonstrating how to pour the perfect pint, a process which was developed from the concept stage through storyboards, shooting, editing and colour grading.
The video production takes the form of a musical homage to the pouring of a perfect pint, shot on lush super 16mm film, has been used on TV, Advertising, POS and various other usages worldwide. The photographed surge has even been turned into a lenticular reception desk at Diageo’s headquarters in London .
The video production takes the form of a musical homage to the pouring of a perfect pint, shot on lush super 16mm film, which has since been introduced by Guinness as a point-of-sale video. The accompanying music, the Blue Danube, is currently available in the Guinness smart library for worldwide use in perpetuity.