Video Strategy

For each type of goal you want to achieve, and for each point in the funnel you need to reach your audience, we make sure you are getting the right type of video in front of them. Delivering you results and increased business.

Implementing a video campaign is not easy. One Productions can provide expertise on the perfect strategy for creating, promoting, and releasing your video content to ensure it maximises its reach potential.


Video marketing strategy

We advise on what format and content is best for you, taking into consideration your audience, budget and KPIs.

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Video Content strategy

We plan the best content and format for your brand, ensuring that your strategy is delivering the results you need.

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Concept development

We develop the concept for a compelling video that will engage, entertain and educate in order to cement your brand with audiences.

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Audience planning

We make sure your video is right for the channel you are using, that it reflects the image you want to portray and will get found.


Content workshops

We deliver content workshops that enable you to shape a successful strategy to convert and retain a community of loyal fans.



We can take the roughest of ideas and craft a polished video script that sounds spontaneous, articulate and natural.



We use storyboards to map out the shots, sequence and script that we’ll use, so that you can visualise everything before we start.


Casting & Booking

We cast and book talent of all types for any type of production, and have an extensive network of contacts in the industry.


Location Procurement

We take the risk out of off-site production with location scouting, negotiation and technical specification – in Ireland and internationally.