Tesco Community Fund - profile of fund beneficiary organisations

The Challenge

To celebrate Tesco community fund reaching the half a million mark, Tesco commissioned a profile video on some of the organisations that had benefitted from the fund.

The Solution

One Productions researched and scheduled a nationwide shoot to cover a representative sample of the organisations – meeting an extremely tight release deadline to coincide with a national campaign.

The Results

The video was release on social media and the Tesco website and generated press, comment, interest and sharing for the initiative.

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