Ten years ago, it was a must that every hotel had to have a website. Had to. No question about it. Cut to 2013, and now it is a must that every hotel have something to put on their website. One of the most popular and effective tools used in the hospitality industry these days is hotel video marketing.
Each industry is seeing the benefits of video marketing. But its all well and good to talk about video marketing as a whole. What about companies that have specific client and customers? With that in mind, One Productions thought it would be best to focus on specific industries, in order to properly show why video marketing is a must for all company strategies. Check out our latest One Productions infographic for more details on the benefits of video for all hotel video marketing strategies.
Hotel Video Marketing Benefits
Hotel video marketing can have a wide range of strategies to it. Some companies feel that a simple plan is better, whereas others believe that the bigger they go the more profit they will receive. Either way, whichever the plan, hotel marketing always comes down to one thing: Getting the reservations.
These days, many people have started researching their trips entirely online. They read forums, blogs and websites dedicated to providing advice on a traveler’s next trip. One of the most effective tools that consumers have started to seek out when looking for accommodation is a hotel video promo. A video that show why they should be staying at that specific hotel. With more and more hotels investing in video marketing, it is now becoming a must for the competition to get in the game and match them.
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