The Challenge

One Productions spearheaded the HSE’s ‘Give Up Smoking” campaign – acting through ad agency Ogilvy – calling on all our web design, video production and content creation skills in service of their website.

The Solution

We completed all photography, video production, editing and post-production work for the  marketing campaign, supported with above-the-line ads, flash banners, media-rich banners and streaming video clips. We also organised the shoot to capture both still photographs and videos of the selected child actors, while preparing flash banners in multiple formats.

The Results

QUIT is a HSE health education campaign aimed at encouraging smokers to quit, hoping to reduce the numbers of smokers in Ireland and the level of illness and deaths caused by tobacco use. The campaign is based on the fact that one in every two smokers will die of a tobacco-related disease.

If you’d like to hear more about this project or see more of our work, please feel free to drop us a line

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