Lucozade
Ogilvy devised a ‘Bears on Tour’ campaign for Lucozade, and approached One Productions to produce the internet virals, an integral part of the campaign.
One Productions produced a total of six virals, with all elements from pre to post production carried out in house. The files were delivered to the client in the format required for upload to the ‘Bears on Tour’ website, and were a huge element in the success of the campaign.
