JC Decaux

One Productions was commissioned by JCDecaux to make a 2-minute presentation video to showcase the new Metropole and Metropanel units introduced to the Dublin cityscape. 

At the time of production, the Metropanel units were not yet in location, and only the poles of the Metropole units were in the ground. We planned, storyboarded and carefully shot the unit locations, and then rendered 3D models of the units to be dropped into the live footage at each location featured.

The video was presented in a custom designed DVD case with location maps and pricing details included, and used exclusively by JCDecaux in introducing the new units to Ireland’s advertising agencies. The impact of the presentation and offering was so strong that all units were booked before they were even in place.